Vehicle Wraps: FAQ

How Much Does A Wrap Cost

There are many, many variables that go into pricing a wrap, which makes it almost impossible to provide a static price. Some of the things to consider when inquiring about a quote, are:

  • The size of the vehicle.
  • Complexity of the job.
  • Any design work needed.
  • Material Costs.
  • Labour/Installation Costs.

What is the expected turnaround time?

This is how our process works:

1. You submit a request for a quote, with the appropriate information that we need to provide you with a price.

2. You either approve or reject the price.

3. If you’re happy with you’re quote, we take a deposit before any work is done (Usually 50%)

4. If any design work is needed, we create multiple mockups for you to choose from. You can make as many adjustments as necessary.

5. Our talented production team will then print out the graphics, laminate them, cut them, and prep for installation.

6. You bring the vehicle in, and we install.

All in all, this process varies on multiple things, which are usually based on the scope of work and any delays in communication (such as lack of response, having to send quotes to higher ups, making lots of adjustments to design, etc.)

In a perfect world, this process takes around 4 business days to a week to complete.

What are the Pros and Cons of wrapping a vehicle?

Just like anything, there are pros and cons to getting your vehicle wrapped.

Starting off with the bad news first.

Cons:

  • If your vehicle is damaged, avoid getting a wrap. Any chips, pockets or any discrepancy in the body of the car can cause the wrap to peel and lift.
  • You get what you pay for. If you are on a tight budget, and you look for the cheapest option…chances are you will regret it before the first year even passes.
  • Did we mention, you get what you pay for?
  • Vinyl Wraps aren’t for everyone. Some people prefer the look of paint.
  • If taken care of improperly, the wrap can get damaged quite easily.

Now, time for the good news.

Pros:

  • Highly Customizable. Due to the nature of the material, it allows for incredible amounts of customization.
  • Downtime. A full vehicle wrap could take anywhere from a full day, to two days max. Whereas paint, could take around a week+ due to the process.
  • It protects your paint. Not only does the wrap look great, it also acts as a protective shield for the paint underneath.
  • Can be removed at any time.

Is it cheaper to wrap, or paint a vehicle?

When it comes to affordability, wrapping is obviously the cheaper option. However, a good wrap will still cost you a few dollars (and rightfully so). Too many times have we had a customer come in, with a wrap that was done for pennies…and now we have to fix it. Cheap wraps are horrible for multiple reasons, such as:

  • Harming the image of your company.
  • Causing damage to your vehicle (Scratches, peeling paint, etc)
  • Having to pay for the initial wrap costs, then having it repaired and redone in a year or so when the cheap vinyl comes apart.

Wrapping might look easy, however it is very complicated and while many people think it can just be done easily without error..that is not the case. Painting is an even more complex process, especially if the wanted design for the vehicle is detailed. The average wrap (when done correctly using proper materials) will last you 5-7+ years if taken care of, which brings me to the next point.

How to ensure wrap longevity.

While the materials we use for our vehicle wraps are meant to take a beating, there are still some best practices you should follow to ensure that your vehicle wrap stands the test of time.

Wash Regularly. If your car looks dirty, you need to wash it. The small dirt, oils, and contaminants can cause harm to your wrap and become increasingly difficult to remove as time passes.

A few rules of thumb:

  • Do no use any abrasive polishes or cutting compounds.
  • Do not use any polishing or wax products on matte or textured films.
  • Use all purpose cleaner if there is wax or wax residue on the surface.
  • Only use Isopropyl alcohol and water (2:1) on Matte or Satin vinyls.

Use one or more of the following (listed in order) to clean depending on how difficult the cleaning is.

  1. Hot, soapy water solution
  2. Isopropyl alcohol (IPA) and water (ratio 2:1)
  3. Simple Green® All-Purpose Cleaner
  4. Household chlorine bleach; followed by IPA/water (#2)
  5. Mineral spirits; followed by IPA/water (#2)

Store Indoors, when available. Vinyl graphics (just like paint) are degraded by prolonged exposure to sun and atmospheric pollutants, particularly on the horizontal surfaces such as hood, trunk lid and roof. Whenever possible, store in a garage or at least in a shaded area during the day. At night protect the car from dew or rain, which may contain acidic pollutants (a common problem in many large metropolitan areas). When a garage is not available, consider using a cloth car cover at night. If your graphics start to discolor or turn brown, immediately remove the graphics from the vehicle to avoid staining the underlying paint.

A cheap job, versus our high-quality repair.

As you can see, there are three different types of jobs. Cheap, Quick, and Good. If you want a quick & good job, it won’t be cheap. If you want a quick & cheap job, it won’t be good. And if you want a cheap & good job, it won’t be quick. As much as we would love to provide all three, in the world of business it’s physically impossible. Here at AngelStar, we take pride in providing a quick & good service. We get more complaints about pricing, than the finalized product. So if you’re looking for a cheap job, that will fall apart…look elsewhere.

Print Shop in Windsor, Ontario.

Here at AngelStar Digital, we take pride in our printing services. While we specialize in many things, our design & print services are the core of our company and definitely a thing we like to brag about. We provide a wide range of printing services in Windsor to help your business achieve your goals with ease! We utilize the latest, industry leading equipment to ensure that we are providing our clients with the highest-quality, vibrant prints.

We are able to handle all of our projects in-house, from start to finish at our print shop in Windsor, Ontario! Our team works directly with our customers at every stage of the process to provide top-notch service, and to ensure that ALL our projects are executed to the highest possible quality and standards!

So, what exactly are we capable of?

Design

Our talented team of designers & creators are able to make your dreams come to fruition. Whether you know exactly what you are looking for, or have no idea whatsoever…we can provide the guidance and expertise needed to help you feel comfortable with your decision! But what exactly do we design? Well, our design services are not limited in the slightest! We can design anything from signage, to menus, to vehicle wraps and more! We are able to come up with the idea, improve your own designs, and even format them to different file types!

Printing

Printing is easily the most important section of our business. Our printing services in Windsor are not limited whatsoever…everything we do is custom and the only limiting factor is the imagination! Chances are, if it can be printed…we can do it! And in the rare case that we can’t, we will direct you to one of our partner companies that can!

When it comes to local print services in the Windsor area, you have quite a few options. There are big name printing facilities that are more appealing to lower budget businesses, however you sacrifice quality and end up waiting weeks if not months for your product. The local shops, provide the best quality product and highest turnaround speed because they put care into your product, and know what it takes to survive in today’s saturated and competitive climate.

Some of our services include but are not limited to:

  • Banners & Posters
  • Marketing Materials (Business Cards, Brochures, Envelopes, etc.)
  • Exhibitions & Stands (Trade Show Displays)
  • Apparel & Accessories (Clothing, Handbags, Mugs, Glass, Pens, Etc.)
  • And More!

Installation

Depending on the service you are looking for, we are able to produce and install many different things like vehicle wraps, signage, banners and more! One of the things we take pride in, and our customers love is our turnaround time. We are able to complete a project from start to finish in just a few days to a couple weeks depending on the size of the job, and the rarity of the material needed.

Our goal at AngelStar Digital is to provide services that can help lift some of the pressure off business owners shoulders, and provide you with services that interlace into one another, so we can take care of the whole job…in one place!

Banner Advertising: Graphics To-Go!

Advertising is an essential element of any business. With that being said however, you as a business owner need to figure out the best way to promote your product/service within your budget.

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Banners, are a great budget-friendly form of advertising that can serve multiple purposes, and be reused for multiple years (if taken care of properly)

Due to their flexibility, more and more business owners in the Windsor-Essex region are opting to use them for their advertising and promotional purposes! How do we know this? Well…we are the ones who receive the orders!

Banner printing allows an individual to portray or present anything that they would want the public to see, with ease. They can be set up, and hung almost anywhere and come in various shapes, sizes, materials etc! Besides that, if they are kept in proper shape they are able to be reused for a number of times as they are durable, and easy to install.

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Getting your banner created has also become remarkably easy nowadays. There are 2 easy ways to get your banner created.

1. Give your local design shop in Windsor a call, and explain to them what you’re looking for and some of the ideas that you have in mind. Once you give them a call, and they figure out what you’re looking for…the rest is up to them! Painless, Stress-free, and Pro-Customer!

2. If you already have a design, just bring it in on a flash drive, or email the file to your local print shop and they will take care of it!

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Who should you pick to create your banner?

There are a LOT of options out there, and it can be quite overwhelming. However, the best option for quality work, and for the community is to shop local. Within a few days, the banner will be created from scratch to finish. The color print is also waterproof which would allow the banner to be hung up in places where it rains frequently. Banners that are made from vinyl are also highly weather durable and the color will not fade easily, thus saving time and money.

Here at AngelStar, we have the knowledge, machinery, and personnel to create highly effective, durable banners that will help you achieve your goals!

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Give us a ring at (519) 969 0712

or visit our store at 1554 McDougall St.

 

Vehicle Wraps and Graphics in Windsor Ontario.

Why Should You Invest In A Vehicle Wrap? Here’s Why.

Vehicle Graphics are one of the most versatile OOH (out-of-home) forms of advertising available. Many businesses today, tend to blow their marketing budget on mainstream tactics like billboards, tv, social media, and print ads. While these are all great mediums to use…you’re competing against some of the biggest corporations in the world, who have 10000x your marketing budget.

When it comes to being a small business owner, you need to conserve your funds and spend your advertising budget wisely on mediums that offer multiple uses, and are budget friendly! 

That’s where vehicle graphics come in.

Vehicle graphics are very modular, highly-customizable and are able to fit almost any goal that you might have! From small bumper stickers, to vehicle magnets and full scale wraps…the choice is yours! If you’re unsure about what you’re looking for, that’s where AngelStar Digital in Windsor, Ontario shines!

With over 30 years of experience designing, producing, and installing vehicle graphics of all shapes and sizes…leave it to us!

Now… let’s discuss the exact benefits you can expect from investing in your “billboard on wheels”.

Economic & Meant To Last

Vehicle wraps & decals are very affordable for how long they last. On average, a high-quality vehicle wrap can last an upwards of 5-7 years! Here at AngelStar Digital, we use high-quality, durable 3M Vinyl that might be a bit pricier, but it will certainly stand the test of time…plus it comes with a warranty! 

The 3M vinyl company conducted a three-month long research study to compare the average cost/impression price compared to other advertising mediums and here’s how it turned out:

Advertising Medium + Cost Per Thousand Impressions (CPM) 

TV $23.70 

Magazines $21.46 

Newspaper $19.70 

Radio $7.75 

Outdoor (billboards) $3.56 

Fleet vehicle wrap graphics $.48

This means that for vehicle wraps, based on a $3000 investment you are only “paying” 48 cents per 1000 impressions…which is as economic as you’re gonna get!

High Frequency & Reach

When you put graphics on your vehicle, you basically advertise your business everywhere you go! A majority of the cars on the road in Windsor, consist of a plain white, silver, or black…which means even the slightest amount of colour has the opportunity to attract the attention of anyone on the road. 

Not convinced? Here are some stats from the Outdoor Advertising Association of America (OAAA)

A vehicle driven only 15,000 miles per year will pass 9,000,000 other vehicles.

Vehicle wraps give you between 30,000-70,000 “ad impressions” (number of people who potentially see your ad) 

80% of consumers could recall relevant details about a vehicle wrap after seeing it only once, and 91% of consumers could recall significant detail when the vehicle wrap was seen a few times per week over the course of a daily commute.

Signage Info Guide: Your One-Stop Shop for Design Inspiration!

Welcome to the AngelStar Digital blog!

Our blog is a place where you can learn industry-leading design & branding information, to help your business leap ahead of your competition and sustain a competitive edge heading into the future.

In today’s post, we will be providing a brief overview of our “Signage Info Guide“. This guide was created to help our clients learn more about signage, and the best design practices to ensure they spend their marketing budget effectively & efficiently.

Simply put, Signage is ESSENTIAL to a brick and mortar business. Signage is one of the first touch-points you have with your customers, and the quality/professionalism of your signage greatly affects how your customers perceive your business!

So without further ado, let’s jump right into the info guide! Click here to view our guide

—–>  AngelStar_Signage_Info_Guide <—–

Summer Marketing, For Your Business.

Summer might seem pretty far away, however… that gives you plenty of time to plan an effective, cost-efficient advertising campaign for your business!

But do you know where to start?

Welcome to the AngelStar blog! This is a place where you can learn industry leading advertising, marketing & design advice from some of Windsor-Essex’s top talent! Being in business for almost 30 years, and serving hundreds of businesses over that time has provided us with the knowledge, and know how to help business owners achieve greatness!

1. VALUE! VALUE! VALUE! With the world of business being the most competitive it has ever been, customers base their purchases off the value that you provide them. This has made things like customer service, rewards-programs, etc more important than ever! Here’s something to think about…what value do you provide your customers? What value does your competitor provide to their customers? Take a deep dive into realizing how you can provide more of an incentive to our customer. (Cheat Code: Loyalty Programs have caused the most return purchases out of any incentive!)

2. Free Stuff! Now wait…before you run away, hear me out first. This point is in direct correlation with the one I listed above. What do tote bags, sunglasses, and water bottles have in common? They’re an affordable, blank canvas built for both functional value and your brand. Think about it. By offering a free pair of sunglasses or a water bottle with every purchase, customers are incentivized to buy, while you gain with day-to-day summer marketing. These promotional gifts are lightweight, low-cost, and can be easily branded with your company logo to maximize reach!

3. Social Media Giveaways! As we know, social media is a very valuable tool that can provide solutions to almost any problem your business is facing. One of the best tools for increasing your brand awareness, and showing your customers that you care is by hosting giveaways on your social platforms! Put simply, people love the feeling of “winning” and getting things for “free”, and your business can greatly benefit from this! Most giveaways tend to have certain actions that are “required” to increase their chances of winning. These “requirements” are usually things like “like our facebook page” or “share this post”. Even simple things like that can increase your reach over 200% on average!

4. Corporate Responsibility! One of the most important things younger consumers look for when buying from a business, is how ethical their company is. You can sell the best, highest quality products…but if you’re company is deforesting the Amazon to get your materials…good luck! Your opinion on whether corporate responsibility is “stupid” or not, should be out of the equation. If you want to survive, you have to get with the times. Summer is the best month to create events that show that your business cares, and some examples of those would be things like: Charities, Local Clean-ups, and more!

Showing that you care is a simple, yet effective way to gain new customers, retain existing customers and to increase the image of your brand overall. Get ahead. Plan out your summer campaign while it’s still cold out!

When it comes to being a business owner… there are very important decisions you must make to ensure that your business thrives! The marketing budget, tends to be an overlooked expense by many business owners which is quite odd because it is the KEY to building new relationships with customers, and getting your name out there. If you increase your marketing budget, and spend it wisely…you are guaranteed to see results! Not sure how to effectively spend it? That’s where we come in. Give our experts a call, we would love to advise your next campaign!

(519) 969 0712

1554 McDougall Street

We’re Here To Help! Advertise Your Business, The Right Way!

Spring is known as a refreshing, season of life…and the return of the temperatures we all know and love! Many people see Spring as an opportunity to give their houses, wardrobes, cars a deep cleaning and breathe new life into them.

But why don’t you use this time to refresh your business! With the warm weather fast approaching, it means more people will be out and about…which makes it the PRIME opportunity to get your brand out there via traditional means!

In the advertising community, there’s been a debate for years about how traditional media is “dying”, and while the numbers have certainly decreased since the release of Social Media Advertising, and other digital means…it certainly is far from dead!

Here at AngelStar, we’ve been helping businesses in Windsor advertise through traditional advertising forms for over 25+ years…so I guess you can say we are qualified to speak on the matter!

So… with that being said, here are some of the ways you can make your business feel fresh and new, in Spring 2022!

VEHICLE GRAPHICS

Starting out with one of our most in-demand services, high-quality 3M vehicle graphics. It’s common knowledge that the majority of cars on the road are the colours white, silver, and black. This means that adding just a small amount of colour, can have the biggest impact! From full vehicle wraps, to decals…the “billboard on wheels” is one of the best ways to stand out to thousands of potential customers, on a daily basis!

SIGNAGE & BANNERS

Signs and banners are one of the most important parts of a business, as they are the first impression a customer tends to have with your store and as we know…first impressions are everything! If you saw a store with a sign in rough shape, bulbs burnt out…would you trust that store? As a business owner, you should always try to view your business from the eyes/minds of the consumer.

MARKETING MATERIALS

Marketing materials are a smaller scale, less “in your face” type of marketing however…they are still crucial to a business. Some examples of marketing materials, are things like business cards, menus, brochures, etc.

APPAREL

This is one of our least demanded services, which is honestly..a shock. The importance of company apparel goes beyond just slapping your brand on a t-shirt.

From the employee perspective, receiving work branded apparel tends to provide a morale boost. They can wear their company shirts with pride, on and off the site. This also, provides free advertising every place that they wear it!

From the customer/client perspective, there are quite a few benefits. If one of your employees shows up to a site in a branded vehicle, wearing a high-quality uniform..they are more likely to make a sale/impress your client! Why? Because trust is everything, and the more professional you look…the more trust you gain with the customer. However, beyond that..

CONCLUSION

There is a wide variety of ways you can increase the awareness, and trust of your brand via traditional means! In the highly-competitive landscape of the business world however..it requires your marketing to be creative, and innovative..which is something a lot of business owners don’t have the time for! That’s where we come in.

Give us a call for your next business endeavor!

(519) 969 0712

Feature Friday: Windsor’s Inspirational Artist

Here at AngelStar Digital, we’re a team of passionate designers & producers who have been assisting local business owners achieve their goals & dreams for over 25+ years. In all these years we’ve been operating, we have met a lot of people, learned about their business, what drives them, and their life stories. We love to converse with our clients, get to know them, and build relationships with them.

With COVID-19, political tensions & natural disasters crowding our news outlets, it has brought a lot of negativity into our lives, and the world as a whole. Lately, we have been trying to fill our followers’ news feeds with positive content focused around small business motivation, and featuring local talent in our weekly Friday postings.

However there is one talented individual, with a heart of gold who recently struck my attention….meet Frederick Mason.

Frederick was born in the Town of Leamington, July 1940. He was employed by J. P. Thomson Associates, Architects & Engineers of Windsor,  prior to teaching Architecture & Interior Design for the Windsor Board of Education for over THIRTY years. He earned his B. A. majoring in visual arts at the University of Windsor and his B. ED at the University of Toronto. Frederick fell in love with oil painting around 1985, while he was teaching.

Here’s what Frederick had to say:

“I have been oil painting since 1985. I fell in love with the brush and oil when I went back to University of Windsor to earn one of my degrees while teaching Architecture for the Windsor Board of Education. Teachers do not get raises for how good they teach, they get raises for how much education they have gathered. Never made sense to me. So, this is when I fell in love with oil painting. 

Each time I have painted a subject, I will offer it to them and as long as they hang it up for all to see…..it’s theirs. I love to please people with my artwork. It does not matter if the subject of a painting is not about them, they still take it when offered and hang it up for all to see.”

One of the things that shocked me, was that Frederick told us that in all these years of painting he has NEVER sold one of his pieces. He’s donated almost every piece that he created on one condition…you hang it up for the world to see! Frederick has created many paintings, and has offered them to many local businesses & organizations over the years.

However Frederick’s work has also been enjoyed outside of Windsor-Essex. One of his pieces titled “Global Warming” was even sent to PM Justin Trudeau!

If you thought that was impressive, Frederick even sent a painting to the Louvre in Paris! Which is known as the world’s most visited museum! The painting is of the Notre Dame Cathedral fire.

Frederick’s creates all forms of art pieces, and doesn’t limit himself to one style of painting. He paints a lot of landscapes, skylines, and even art with deeper meaning. Take a look at the piece below. This painting is titled “Where do we go?”.

In this painting Frederick tries to convey a message that global warming isn’t just about humanity, it’s about mother earth’s creatures too! Did you notice the continents were formed to resemble animals? Which ones do you see?

Frederick is a very talented individual, his artwork & charity are a beaming light of positivity in the world, which is why we decided to share his story, and we hope that you will share his story too! Below I have attached more of Frederick’s’ work for you to enjoy! Thank you for reading, and thank you to Frederick for telling us about yourself and letting us feature you!

Windsor, ON: The Pizza City.

Windsor, Ontario…

A city heavily reliant on the auto industry, family bonds, and traditions.

From the outside looking in, we tend to get a bad rep.

People see our city as dirty, boring, and as Stephen Colbert famously quoted “Canada’s Rectum”.

What many of these outsiders don’t realize is, our city has a lot of heart, culture, and deep history.

From the indigenous tribes that roamed the land, to the underground railroad, to the rum runners…our city was a hot spot of history, and tourism.

I’m a proud Windsorite. I’ve lived in other cities, and no place has felt as much of a home as Windsor has. One of the smaller things that I took for granted living abroad, was how great our pizza scene is. In other cities, a common question I’ve asked was “What’s your go-to pizza joint,” and a shocking amount of answers I received were either Domino’s, Pizza Pizza, or some other big name pizza chain…

Being from Windsor, I’m a serious pizza critic…it’s no game. However, I’m not the only one who feels this way…most Windsorites do.

Recently, I came across an upcoming documentary by LRG Super, a GTA based content creation team. The intent behind the film is to put Windsor pizza on the map, next to big name pizza cities like Detroit, New Haven, Chicago, and New York.

 

Our pizza scene is so serious, that you can even become a member of the Windsor Pizza Club! What’s included with membership? Well they are currently partnered with 8 different pizza joints in the city, and if you visit all 8 you can win a free shirt! This is a great way to try out the best of the best in the YQG area, show your support, and most importantly…local restaurants help keep us fed, so it’s only right to give them business and help return the favour.

I’m a sucker for a good story, especially when food is involved. I grew up as a picky eater, but I’ve learned to respect the process, history, tradition, and flavours behind the scenes, and it has made me extremely grateful for local restaurant owners and good eats.

Windsor pizza sure is delicious, and unique..but do you think we can compete with these big name cities? Let us know!

Help show our appreciation for the community, and LRG Super by purchasing their merch and helping them continue to tell the untold stories we deserve to hear!

Cryptocurrency & NFTs…Should You Care?

Cryptocurrency, NFTs, Blockchain…these are words we are hearing more and more every day if you follow tech news, and well…they even started leaning into mainstream media as well. So you might ask, what are they and why do I care?

Put in simple words, cryptocurrency is a type of currency that uses digital files as money.  It started gaining popularity with the rise of Bitcoin in the early 2010s, although within the past year it has EXPLODED in popularity forming thousands of smaller cryptocurrencies to be formed. Some of these other popular cryptocurrencies are Ethereum Coin, Doge Coin, Lite Coin, etc.

One of the surprising things is that with the rise of crypto, it’s built many communities based around investing, and has created it’s own culture. What has made it so popular though? Crypto has gained attraction mostly for the investment aspect, people “play” crypto like the stock market, and thats due to how volatile it is. For example, Elon Musk made a tweet about DogeCoin and the price went up 20% in under 24 hours. While crypto can gain traction very fast, it can lose all of its value almost overnight. So invest at your own risk.

Next, let’s discuss one of the newest trends…NFTs. Non-Fungible Tokens are very similar to crypto, but they aren’t a currency. An example of what they are would be Just Bricks NFT. There’s a website selling a limited number of digital photos of different bricks. Why are people buying them? Well because they are a limited quantity meaning that you buy it, you own it, even though it’s just a photo. Another good example of an NFT would be like the Earth 2 website in last weeks metaverse blog. Here’s an explanation of NFTs.