Social Media

Social Media & the Question to Always Keep in Mind

Over the years, social media marketing has proven to be a powerful tool for generating leads and boosting sales. Research has shown that consumers think highly of brands with a proven social media presence. Unfortunately, the problem lies in the fact that there are a number of factors that go into an effective strategy, and […]

vehicle wrap installation

Vehicle Wrap Installations 101

Often described as a billboard on wheels, vehicle wrap installations are digitally printed advertisements made from heavy-duty vinyl. Whereas traditional forms of advertising, such as print, TV, and radio, involve recurring costs, time, and placement restrictions, a colorful vehicle wrap is a cost-effective on-the-go solution. Recently however, this aftermarket practice of covering a vehicle’s original […]

a search engine with keywords typed into it.

Keywords & How They Improve Search Engine Ranking

Search engine optimization is tricky to say the least. In the past, optimizing your website was as simple as stuffing as many relevant keywords into your content as possible. But with Google now updating their search algorithms anywhere from 500–600 times in a single year, SEO is now a long-term, never ending game. With the […]